Answer
MVVM (Model-View-ViewModel) separates the UI (View) from presentation logic (ViewModel) and data (Model). The View binds to the ViewModel, which exposes properties and commands. It improves testability (view models are plain classes), reusability, and lets designers and developers work in parallel. MAUI is built around MVVM.
Real-world example A team unit-tests all screen logic by instantiating view models directly, with no UI or emulator required.