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Budgeting & Forecasting › Zero-Based Budgeting

How does ZBB improve resource allocation compared with incremental budgeting?

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Answer

By forcing every activity to justify its cost and ranking activities by value, ZBB directs funds to the highest-value uses and cuts low-value legacy spending, rather than incremental budgeting's automatic continuation of last year's allocations plus a uniform uplift. It reallocates rather than perpetuates, aligning spend with current priorities.
Real-world example ZBB shifts funds from a low-value legacy report to a high-priority customer initiative.

Common follow-ups: How does incremental allocation differ? | What does ZBB align spend with?